2019 International Overdose Awareness Day Jumbotron Ad in Times Square

2019 International Overdose Awareness Day Jumbotron Ad in Times Square

I was honored to be asked to design this ad for The Opioid Spoon Project, which ran on the Nasdaq-tron in Times Square for International Overdose Awareness Day (8/31/19). Seeing and photographing it in person was both humbling and amazing. Artist/activist Domenic Esposito founded The Opioid Spoon Project to raise awareness about this epidemic, demand accountability for the Pharma architects of this tragedy, and provide community for its victims and survivors. Once the ad went live, I of course had to go to NYC to see it in person and photograph.

To learn more about this important cause, go to theopioidspoonproject.com.

Click on the image below for a larger view.

14mm | f/18 | 1/3sec | ISO 100